Paperback: 504 pages
Publisher: Wildside Press (May 30, 2008)
Product Dimensions: 5.5 x 1.1 x 8.5 inches
Amazon Rank: 12874540
Format: PDF ePub djvu book
An introduction to the scientific method as applies to market research and analysis. Dr. Lyndon O. Brown was Professor of Marketing and Advertising, Northwestern University; and Vice-President in charge of Research, Foote, Cone & Belding....
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